I’m taking a lead from one of the best bloggers on the blogosphere,
This a really great post and I wanted to make sure that I shared it with my readers who may not know about Copyblogger.
Here are the first 2 to Secrets of his blogging success:
1. Have a conversation
People don’t like to be lectured or talked down to. They just like to talk. And a blog is really a form of conversation between you and your readers. Even if people don’t always directly communicate with you or leave comments, the tone of your posts should be more or less conversational.
Don’t write like you’re delivering a sermon. Write like you’re chatting with a friend. Keep it easy and informal.
2. Lighten up
You don’t have to tell jokes, but it’s smart to keep things light-hearted. Consider the Men with Pens blog. James always has a lot of fun when writing a post, and her sense of humor makes the information more readable and entertaining.
Your readers are probably having a tough day. Their desk is groaning under the weight of all their projects. The economy is crappy and their life is full of responsibility.
If they read your blog and come away feeling just a little happier, they’ll keep coming back.
Check out the entire post here at Copyblogger.
Similar Posts:
- Twitterize Your Email Subject
- Get In The Conversation and Start a Blog in 2011
- WordPress 101: Clean Up Your Blog
- 5 Reasons Why You Should Guest Post
- Are You A Social Media Aholic
